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The other 20% of your posts can be shameless plugs targeted at bringing your existing customers back to buy more product. By doing this, you reduce the amount of perceived spam you put out there while keeping your site on the forefront of your customer's minds.
RocketTheme Documentation /docs/technical_tips/ecommerce/build_an_audience_for_ecommerce.mdTake it Easy on the Plugins: Third-party plugs are a lifesaver for most WordPress users. They add functionality to your website and in many cases save you countless hours of development. The downside of adding a bunch of plugins is that not every plugin is well optimized.
Wordpress Articles /blog/wordpress/256-ten-useful-wordpress-troubleshooting-tips-infographic