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Avoid the Wall of Text Separating your content out into different sections makes it easier for someone to quickly judge whether or not reading it is worth their time.
RocketTheme Articles /blog/team/119-helpful-tips-for-bloggers-and-content-marketersYour case study should ideally not be more than 5 to 7 pages. If you have too much text, consider using images to replace the text - but keep your images light on words.
RocketTheme Articles /blog/design/264-how-to-design-case-studies