The important part about my non-refundable deposit is that it only kicks in after the 7 days cooling off period and it is negotiable. Once someone has reached the point of paying a deposit/retainer it is usually because we have built the relationship and agreed to proceed as a partnership so it is unlikely a refund would be required anyway.
Here is what I did after negotiating a recent deal...
16. Refund Policy.The client may halt work and request for a refund within 7 days of the date of this contract by mailing a certified letter to the Proprietor of 3cellhosting, (My address here). If at any time of the request for refund, work has been completed beyond the amount covered by the initial payment, the client shall be liable to pay for all work completed at the hourly rate of £50, which could result in higher fees then the quote prices given.
I also have an hourly rate at £50 but when I do larger projects I lower that to £40 for calculating the whole project cost, a sort of bulk discount if you like. This means that partial work can be more expensive than the project fee.
When negotiating, if anyone queries the non-refundable element I always point out that they are buying my time and expertise. If they cancel or fail to meet agreed timeframes then I am not earning money as I am unlikely to be able to sell that time at such short notice. After all, if you make an appointment with your dentist and fail to show they will still bill you for that missed appointment. :cheesy:
Hope this clarifies my 'non-refundable' element.